Tired of paid media campaigns that look good in dashboards but don't generate real business impact 👎
Let's fix that! I build B2B advertising strategies that deliver high-quality leads your sales team actually wants, transforming your ad budget from a source of frustration into a predictable engine for pipeline growth 🚀
Let's Connect 💬Let's be honest...you're not here for more vanity metrics. You're here to generate revenue. As a freelance paid media consultant, I act as a trusted, hands-on extension of your team, implementing a transparent system designed to generate predictable pipeline.
My method is built on three core pillars:
Success in modern B2B advertising is all about data quality. I go beyond surface-level conversion tracking, leveraging a background in marketing operations to connect your CRM directly to the ad platforms. We'll send deep, meaningful signalsback to platforms like Google and LinkedIn. This trains their AI to surgically target prospects who mirror your most valuable customers, instantly improving lead quality.
Your prospects won't be swayed by a generic ad. I partner with you to develop content and landing pages that speak directly to your ideal customer's pain points. Whether it's a hyper-targeted paid search landing page or a LinkedIn ad that provides real industry insight, the goal is to attract and engage serious buyers, not just generate empty clicks.
A lead is useless if it doesn't fit into your sales process. I build paid media strategies that serve as a seamless extension of your entire go-to-market motion. This means running targeted campaigns to warm up accounts on your sales team's wish list or creating top-of-funnel demand that perfectly feeds your marketing nurture streams. Every dollar is aligned with a specific business goal.
Let's work together to move you out of the "Vanity Metrics Trap" and into a state of confidence.
Your sales and marketing teams will finally be aligned, with marketing delivering high-quality opportunities that sales is excited to pursue.
Your ad spend becomes a strategic investment, as every dollar is optimized toward generating real pipeline, not just impressions and empty clicks.
You can walk into any leadership meeting and confidently report on paid media's direct contribution to revenue, armed with data you can trust.
Schedule a free, no-obligation strategy call today, and let's discuss how we can hit your pipeline goals together.